Branding Building Blocks Create a Compelling Brand Moodboard

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Free Download Branding Building Blocks: Create a Compelling Brand Moodboard
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Genre / Category:Film & Media
File Size :488 MB
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Ever wondered what the building blocks of a branding project is? If your mind went straight to logos, then think again! This class takes a deep dive into one of the most essential parts of the design process: the brand moodboard! This class is not just designed to guide you to creating a compelling and cohesive moodboard for your brand but also contains all the necessary steps before it. This class will take you through a fictional client branding process using a fictional brief packed with real-world tips to prepare and shape you into a confident and strategic brand designer.

What will I learn in this class?
An understanding of why moodboards are important and strategic for any branding processA detailed and thorough questionnaire example of what questions to ask a client before beginning a projectHow to build an air-tight brief and strategy extracted from the questionnaire answersA walk-through and insights on how to find and hunt for visual references using specific guidelines and categoriesHow to compile, filter and finetune your visual references on Adobe IllustratorUsing my specific format, you'll learn how to build your moodboard and visually manipulate your referencesHow to put it in a presentation format and tips on presenting to a clien

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